Insight Details

NXS eCommerce

Admin

Consumption Drivers

Last update: 12/11/2025, 3.59 PM

Convenient

Aesthtics

Availability

Prestige

Emotion

Affordability

Brand Loyalty

Trend-driven

Accessibility

Sustainability

12K

10K

8K

6K

4K

2K

0

Consumption Drivers

Total Customer

Percentage

Convenient

11.214

42.9%

Aesthetics

8.313

35,42%

Availability

7.999

33,9%

Prestige

6.308

27,41%

Emotion

5.953

23.98%

Affordability

5.092

21,22%

Brand Loyalty

4.580

18%

Trend-driven

4.381

15,8%

Accessibility

3.390

6,9%

Sustainability

3.210

6,64%

Generated Analysis

Analysis generated on 12/11/2025, 3.59 PM

What’s Happening?

  • Ease of shopping, product visuals, and fast checkout are top drivers of conversion.

  • Shoppers are highly influenced by aesthetics, brand values, and packaging experience.

  • Customers care about value — not just price, but fit, quality, and return assurance.

How was the suggestion?

What’s Next?

  • Optimize for speed with pre-filled payment, saved preferences, and social login.

  • Invest in visual excellence—enhance branding, product presentation, Showcase real-life fits and elevate product photography with motion, layering, and close-ups.

  • Launch thoughtful packaging, sustainability highlights, and loyalty rewards that match buyer values.

How was the suggestion?

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