Last Week
Insights Mapping
Most Popular Products &...
22%
Stock Availability & Restock…
18%
Seasonal & Limited-Time…
15%
Luxury vs. Budget Shopping…
12%
Sustainability & Eco-Friendly…
10%
Customer Support & Service…
7%
Fraud Prevention & Security
6%
User Experience & App Interf…
5%
Payments & QRIS
3%
Others
2%
Suggestion
NXS Retail should enhance stock management for high-demand products, leverage flash sales and bundle promotions, offer flexible installment plans, and expand sustainable product options to align with consumer preferences.
What’s Happening?
Most Popular Products & Shopping Trends (22%)
Tech gadgets (smartphones, headphones) account for 35% of all sales, followed by fashion items (25%). Meanwhile, home decor and furniture purchases have increased by 20% compared to last quarter.
Stock Availability & Restocking Requests (18%)
25% of customer inquiries are about out-of-stock items, with limited-edition products selling out three times faster than regular stock. Additionally, 10% of customers request restock notifications for specific products.
Seasonal & Limited-Time Purchase Trends (15%)
Flash sales boost purchase volume by 40% within 24 hours, while holiday season sales surge by 60%, particularly in fashion and electronics. Bundles and combo deals also achieve twice the conversion rate of single-item discounts.
Luxury vs. Budget Shopping Preferences (12%)
30% of shoppers prefer premium brands, whereas 70% seek budget-friendly options. Installment payment requests for luxury items have increased by 15%, and shoppers under 30 prioritize affordability, while older customers focus on quality over price.
Sustainability & Eco-Friendly Product Demand (10%)
20% of customers actively search for sustainable and eco-friendly products, with recycled materials and organic fabrics being the bestsellers. Additionally, 10% of buyers are willing to pay more for green-certified products.
Customer Support & Service Channels (7%)
Live chat and in-app messaging outperform call centers in satisfaction scores. Users demand faster, clearer responses, especially for transaction disputes and card-related issues.
Fraud Prevention & Security (6%)
Phishing scams and fake customer service numbers are top fraud threats. The majority of cases are flagged via mobile channels, reflecting customer trust in instant reporting systems.
User Experience & App Interface (5%)
Visual clarity, quick navigation, and stability during app updates are critical to positive sentiment. Gen Z users especially request features like gamified saving and spend tracking.
Payments & QRIS (3%)
QRIS is widely used for daily payments, but issues like failed transactions and unclear refund processes persist. There’s growing interest in QR-linked reward programs.
Others (2%)
User ideas include virtual debit cards, spending summaries, and educational content for first-time investors. A few suggested accessibility improvements like multilingual menus and dyslexia-friendly fonts.
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