Insight Details

NXS Retail

Admin

Locations

Last update: 12/11/2025, 3.59 PM

Central Jakarta

South Jakarta

Bandung

Bekasi

Semarang

Bogor

Malang

Tangerang

Cirebon

Karawang

12K

10K

8K

6K

4K

2K

0

Locations

Total Customer

Percentage

Central Jakarta

11.214

42.9%

South Jakarta

8.313

35,42%

Bandung

7.999

33,9%

Bekasi

6.308

27,41%

Semarang

5.953

23.98%

Bogor

5.092

21,22%

Malang

4.580

18%

Tangerang

4.381

15,8%

Cirebon

3.390

6,9%

Karawang

3.210

6,64%

Generated Analysis

Analysis generated on 12/11/2025, 3.59 PM

What’s Happening?

  • Central Jakarta leads retail traffic, accounting for 42.9%, indicating a strong concentration of shoppers in the capital.

  • South Jakarta (35.42%) and Bandung (33.9%) also show high customer engagement, reflecting robust interest from major urban centers.

  • Secondary cities like Medan, Bali, and Bogor contribute solid traffic but at lower rates, suggesting opportunities for regional market expansion.

  • Emerging regions such as Cirebon (6.9%) and Karawang (6.64%) show smaller but notable retail traffic, possibly driven by targeted promotions or organic growth.

How was the suggestion?

What’s Next?

  • Focus campaigns on Jakarta and Bandung: Capitalize on the high footfall in Central and South Jakarta, as well as Bandung, with personalized offers, in-store promotions, and geo-targeted ads.

  • Engage deeper with Medan & Bali: With each city showing around 25% user activity, these regions represent mid-tier growth potential—leverage local content, product assortments, and specific promotions.

  • Increase awareness in lower-traffic cities: Run geo-targeted ads and collaborate with local influencers in Cirebon, Karawang, and Tangerang to increase visibility and drive traffic to physical or online stores.

How was the suggestion?

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